Books
Philip is the author, co-author or contributor to several books about strategy and technology
Coming Attractions: Hollywood, High Tech and the Future of Entertainment
"Coming Attractions is essential reading—it reveals the underlying naiveté of those who should have known better, outlines the brilliant manipulation of the hi-tech companies and champions the individuals and organisations who recognised exactly the shape of things to come." —Learning, Media and Technology Review (A UK journal...hence the “s” for “z” in some words...)
"California libraries both business and public will find Coming Attractions? an outstanding, specific survey key to understanding long-standing issues, conflicts, and relationships between entertainment, high tech and media industries alike."—Midwest Book Review
"[Meza] provides a solid set of vignettes of major milestones in communications and storage technologies, as well as failures and successes in using the technologies. Stories of adaptability, shortsightedness, and hubris of decision makers provide lessons for any manager coping with new technologies and media... Anyone interested in understanding the evolution of the convergence of technology and media and its current state will find this book useful."—CHOICE
"This book forcefully instructs media and tech companies to accept the shotgun wedding imposed by digitization, and profit from the long honeymoon of convergence. Using both historical and strategic analysis deftly, Philip Meza shows how Hollywood and Silicon Valley can reason together. His examples are Oscar-worthy and his rules as logical as a microprocessor's architecture: companies and their shareholders ignore these lessons at their peril."—Reed E. Hundt, former chairman of the Federal Communications Commission and member of Intel Corporation Board of Directors
Strategic Dynamics: Concepts and Cases
“Strategic Dynamics: Concepts and Cases offers unique and valuable insight into strategy making for companies in information technology-driven industries. The key themes and conceptual frameworks discussed in this book, along with its case studies and industry notes, provide instructors and students with a more complete viewpoint on the dynamic interactions of companies within industries and between industries than is typically found in books on strategy and technology strategy.
Teaching Notes to Strategic Management of Technologies and Innovation
This is an instructors manual for the companion book.
Contributor to These Books
"Creating and Capturing Value," by Garth Saloner and A. Michael Spence (Wiley, 2001).
